Panel Discussion

How Brands Are Winning on TikTok

Wednesday July 22nd, 2020

1:00PM - 2:00PM

The link to the event will be provided on the day of the event.

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Event details

In Q1 of 2020, TikTok was downloaded more than 315 million times worldwide, which is the best quarter recorded by any app ever. 

The platform is known for its unique style of video – including dancing and voiceover comedy – and has become a key channel for digital marketers to reach Gen Z customers. But as with any new social media platform, there is a steep learning curve for brands in creating content that appears natural and engages users. And when attempting to connect with the most media-savvy generation in history, this can be trickier than ever before.

Join us as we chat with global digital marketing leaders who have mastered TikTok, and who will share what kind of content and marketing strategies can increase growth and brand engagement on the channel. 

Watch for marketing leaders joining this panel! 

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