Payfirma Launches White Label Payment Platform for Financial Institutions

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Following a successful pilot, Payfirma this week announced the launch of the company’s white label payment processing platform, PayHQ.

The Vancouver company’s cloud-based technology enables financial institutions to rebrand Payfirma’s platform and launch their own merchant services platform with custom marketing.

“Collaboration with banks and financial institutions has been pivotal to Payfirma’s growth and product development,” said Michael Gokturk, CEO of Payfirma.

Instead of referring customers to legacy payment processors, financial institutions are now partnering or collaborating with nimble financial technology startups like Payfirma, the company says.

“By working with our bank partners, we are able to offer our solutions to more customers, banks are able to offer the best payment technology, and ultimately our mutual customer benefits by increasing their sales and lowering their costs,” added Gokturk.

PayHQ enables small- to medium-sized businesses to accept credit and debit cards from their customers on mobile devices, on their websites, and in-stores from a single account.

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