As consumers await the launch of the Priv, BlackBerry’s first Android device, many question the future of BB10, the company’s mobile operating system which powers all of its other devices.
Benjamin Sinclair at the Motley Fool figures we won’t be seeing any more BB10 devices for a few reasons, the most obvious of which is this: they simply haven’t been selling and there’s nothing to suggest they will in the future.
He’s probably right, especially considering the fact that CEO John Chen has said he isn’t past abandoning smartphones altogether, Android be damned.
BlackBerry has more than $3 billion in cash, but is otherwise on poor financial footing, struggling to profit from smartphones, which for decades have been the company’s bread and butter.
Software represents around 20% of BlackBerry’s business right now, but the company hopes to double that figure in the coming years. This will be aided by the growth of the Internet of Things market, in which BlackBerry already has a hand thanks to its QNX technology in 60 million cars.