The Huffington Post andBroadbandTV have announced the launch of a first next-generation online video journalism network called Outspeak.
This new brand “empowers journalists and creators to tell their stories across both companies’ platforms,” according to the two companies. Outspeak combines BBTV’s 4.5 billion monthly views and The Huffington Post’s 214 million monthly unique visitors to “create a smart and strategic distribution ecosystem for content creators worldwide.”
Outspeak partners will be featured on YouTube as well as The Huffington Post domain. Select creators will have the opportunity to develop their channels into original content series co-produced with the Outspeak brand. All partners will benefit from BBTV’s full suite of content creator tools, solutions and services, including partner experience, promotion, production and technology, which include VISO Catalyst, BBTV’s proprietary technology platform. This is in addition to monetization capabilities provided by both parties.
“As we continue to prioritize and build upon our video strategy, we’re delighted to be partnering with BBTV,” said Arianna Huffington, Editor-in-Chief of The Huffington Post.
“YouTube has over one billion monthly users, reaches more than 80% of U.S. millennials, and has over 300 minutes of new content uploaded every minute,” said Jimmy Maymann, CEO of The Huffington Post. “This partnership will help us tap into that scale.”
“We’re giving a voice to everyone, in the hope to entertain, inform and inspire. BBTV is building the strongest premium brands in online video, to develop the industry and take it to a new level for consumers, content creators, and the advertising community,” commented Shahrzad Rafati, CEO of the Vancouver-born BroadbandTV.